Services
A focused toolkit, used deliberately — no bloated page builders, just the tools I know inside out.
Custom theme development
Hand-coded themes from Figma or a sketch on a napkin. Every theme is built lean, with only the code your site actually needs — no starter-theme bloat weighing down page speed.
Gutenberg block development
Native blocks built in React and PHP so editors control layout without breaking it. You get a content experience your team can actually manage after launch.
WooCommerce builds
Custom storefronts, checkout flows and product logic tuned for conversion, not just for looking good in a demo.
Performance optimization
Caching, image pipelines and database query audits that turn multi-second loads into sub-two-second ones.
Site migrations
Moving sites off page builders or other CMSs without losing SEO rankings or historical content.
Plugin development
Bespoke functionality when an off-the-shelf plugin does not quite fit the job — built to WordPress coding standards.